North East Goes Lean: Eric Ries Interview

29 Sep

You’ve got 25,000 users interested pre-launch of your new product… that’s fantastic, right? Not according to Eric Ries…

Paul Lancaster (Shell LiveWIRE Web Development Executive) interviews Eric Ries, entrepreneur and author of ‘The Lean Startup’ book and ‘Startup Lessons Learned’ blog. With questions sourced from the Shell Livewire community this interview gives some fascinating insights into Lean Startup methodology and how it can be applied to everything from hi-tech startups to the restaurant industry.